正确答案:BCD

3、Which translation is not corrct?

A、Booth order 展台预订

B、Decrator 装潢公司

C、Block Booth 角落展台

D、Badge 预算

正确答案:CD

4、It is a good choice for us to choose the venue which is far away from the political areas.

正确答案:√

8.2Reception Etiquette in the Exhibition(接待礼仪)

1、We have already_____ a leading market position.

A、acquired

B、got

C、achieved

D、obtained

正确答案:D

2、We have developed into a medium¬_______ ¬¬enterprises with many branches and offices.

A、size

B、figure

C、mode

D、scale

正确答案:D

3、We have already_____ a leading market position

A、acquired

B、got

C、achieved

D、obtained

正确答案:D

4、We have developed into a medium _______ enterprises with many branches and offices.

A、size

B、figure

C、mode

D、scale

正确答案:D

8.3Means of Promotion in the Exhibition(营销手段)

1、What is the ways of promoting exhibitions?

A、Telemarketing

B、Poster

C、Radio Broadcasting

D、Face to face talk

正确答案:ABCD

2、What are the good ways for promotion before the show ?

A、Direct mail

B、Send the brochures

C、Collect their feedback

D、Call the customers

正确答案:AD

3、【填空题】The ( ) of the Internet has ushered in an era of sales promotion by( )means.

正确答案:popularization electronic

9.1Pricing (价格)

1、Which one has the same meaning as the word "bedrock price"?

A、the highest price

B、the lowest price

C、the proper price

D、the reduced price

正确答案:B

2、Which statement about pricing strategy is true according to this lesson?

A、It is a strategy used to pursue the objective of obtaining market share.

B、It is a strategy used to pursue the objective of profit margin maximization.

C、It is a strategy used to pursue the objective of quantity maximization.

D、It is a strategy used to pursue the objective of attracting most customers.

正确答案:BC

3、What are those factors that may influence the final price of a product in the pricing negotiation?

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