- 搜标题
- 搜题干
- 搜选项
单项选择题
If your assignment was to create a value proposition and product-price positioning strategy for each segment, based on the segment's unique customer needs and characteristics, you would be in which of the following steps of the segmentation process?
A．segment identification
B．needs-based segmentation
C．segment attractiveness
D．segment positioning
B．needs-based segmentation
C．segment attractiveness
D．segment positioning
