单项选择题
Starbucks serves a market that is defined by coffee drinkers. Starbucks has made the organization well-known for tailoring to broad customers’ needs by preparing orders to meet customers’ wishes, no matter how detailed they are. Starbucks is also well known for quality products, with stringent guidelines outlining how their coffees are to be prepared, as detailed as espresso must be served within twenty-three seconds of brewing. So which competitive strategy is used by Starbucks?
A.Differentiation focus
B.Differentiation
C.Cost focus
D.Cost leadership