问答题

【简答题】1. The news media consists of newspapers, radio and television.
2. The invention of the radio had a tremendous influence on the world.
3. Television, the most recently developed means of communication, allows us to see as well as hear the news.

答案： The News Media The news media consists of newspapers, radio ...

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大华公司是一个商业企业。由于目前的收账政策过于严厉,不利于扩大销售,且收账费用较高,该公司正在研究修改现行的收账政策。现有A和B两个放宽收账政策的备选方案,有关数据如下:

已知大华公司的销售毛利率为30%,应收账款投资要求的最低报酬率为20%。坏账损失率是预计年度坏账损失和销售额的百分比。假设不考虑所得税的影响。
要求:通过计算分析回答,应否改变现行的收账政策?如果要改变,应选择哪一个方案?

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&8226;Write an answer to one of the questions 2-4 in this part．
2. Question 2
&8226;You work for a furniture company which has been losing market over the past two quarters．The Directors have asked you to write a report to explain the reasons for the decline．
&8226;Write the report，explaining why the market share has been shrinking．and include the following points：
——what are the possible causes within the company．
——what are the possible causes outside the company．
——what plans you have for improvement．
Question 3
&8226;A new snack product of your company has proved very successful on the market．and your manager wants to expand it into a whole series of similar products in different flavours．
&8226;Write the proposal for your manager，including the following information：
——what the successful snack is like and why it is successful．
——why it is necessary to expand the product into a series．
——what you need to develop and launch the new series(e．g．budget，people and time)．
Question 4
&8226;Your organisation is planning an international trade fair for next autumn and you are responsible for inviting targeted potential exhibitors．
&8226;Write an email，including the following points：
——your strengths as a dependable trade fair organiser．
——invitlng the recipient to the event．
——some arrangement details for the trade fair(e．g．time，place，services，etc．)，
——a reminder about the application form. and application fee，and the deadline for application．

A.The
B.and
C.and
D.g．budget，people
E.g．time，place，services，etc．)，
F.