问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C6】

答案: 正确答案:E
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High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C1】

答案: 正确答案:J
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C1】

答案: 正确答案:D
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C1】

答案: 正确答案:I
问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C2】

答案: 正确答案:G
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C2】

答案: 正确答案:O
问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C3】

答案: 正确答案:M
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C2】

答案: 正确答案:F
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C3】

答案: 正确答案:E
问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C4】

答案: 正确答案:H
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C3】

答案: 正确答案:M
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C4】

答案: 正确答案:M
问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C5】

答案: 正确答案:B
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C4】

答案: 正确答案:G
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C5】

答案: 正确答案:C
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C5】

答案: 正确答案:O
问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C6】

答案: 正确答案:E
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C6】

答案: 正确答案:K
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C6】

答案: 正确答案:C
问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C7】

答案: 正确答案:L
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C7】

答案: 正确答案:L
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C7】

答案: 正确答案:A
问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C8】

答案: 正确答案:A
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C8】

答案: 正确答案:A
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C8】

答案: 正确答案:K
问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C9】

答案: 正确答案:O
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C9】

答案: 正确答案:G
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C9】

答案: 正确答案:J
问答题

High street shops use a variety of means to attract shoppers, such as striking window displays, huge red "Sale" signs and special promotions. Online retailers also【C1】______similar techniques to tempt people to their websites and to make a purchase. "In the Internet【C2】______years, online retailers competed on price, but today you just pay the same price online as offline. Any difference is made up by the delivery charge, says Gavin George, a partner at Itim Group, a consultancy. Today’s online retailers are using e-mail marketing, personalized technology, smart search engines and【C3】______in an effort to increase traffic and sales. Some online retailers are using【C4】______e-mail services to encourage customers to visit their sites. The travel and leisure retailer Lastminute.com, for example, sends more than 2 million emails to customers every week. The content of the email is【C5】______to fit the recipient’s age, lifestyle and other factors. Carl Lyons, head of marketing at Lastminute.com UK, says: "E-mail is a different medium with its own culture, so you have to know how to use it【C6】______if it’s going to be effective. What you’re trying to do is to【C7】______lookers into bookers." MyPoints is an【C8】______scheme for online shoppers, which gives them points for reading e-mails, visiting sites and making purchases. The acquired points can be【C9】______for a variety of goods and services. In the US, there are more than 10 million MyPoints registered users. The service is free to join and subscribers complete an online【C10】______that produces 400 data points about them. A)incentive B)tailored C)diplomatic D)profile E)properly F)embarked G)boom H)targeted I)indicative J)deploy K)recommendation L)convert M)multimedia N)invariably O)redeemed【C10】

答案: 正确答案:D
问答题

International airlines have rediscovered the business travelers, the man or woman who regularly jets from country to country as part of the job. This does not necessarily mean that airlines ever【C1】______their business travelers. Indeed, companies like Lufthansa and Swissair would rightly argue that they have always【C2】______best for the executive class passengers. But many lines could be accused of concentrating too heavily in the recent past on attracting passengers by volume, often at the【C3】______of regular travelers. Too often, they have seemed geared for quantity rather than quality. Operating a major airline in the 1980s is essentially a matter of finding the right mix of passengers. The airlines need to fill up the back end of their wide-bodied jets with low fare passengers, without forgetting that the front end should be filled with people who pay【C4】______more for their tickets. It is no【C5】______that the two major airline bankruptcies in 1982 were among the companies【C6】______in cheap flights. But low fares require consistently full aircraft to make flights economically viable(可行的), and in the recent recession the volume of traffic has not grown. Equally the large number of airlines jostling for(争夺)the【C7】______passengers has created a huge excess of capacity. The net result of excess capacity and cutthroat【C8】______driving down fares has been to push some airlines into【C9】______and leave many others hovering on the brink. Against this grim background, it is no surprise that airlines are turning increasingly to the business travelers to improve their rates of return. They have【C10】______much time and effort to establish exactly what the executive demands for sitting apart from the tourists. A)competition B)entertained C)coincidence D)abandoned E)expense F)centralizing G)collapse H)attachable I)invested J)ultimately K)specializing L)available M)substantially N)approach O)catered【C10】

答案: 正确答案:I
问答题

America’s most popular newspaper website today announced that the era of free online journalism is drawing to a close. The New York Times has become the biggest publisher yet to set out plans for a paywall around its digital offering,【C1】______the accepted practice that internet users will not pay for news. Struggling with an evaporation of advertising and a downward drift in street corner sales, The New York Times intends to introduce a "metered" model at the beginning of 2011. Readers will be required to pay when they have【C2】______a set number of its online articles per month. The decision puts the 159-year-old newspaper on the charging side of an【C3】______wide chasm(鸿沟)in the media industry. But others, including the Guardian, have said they will not【C4】______internet readers. The New York Times’s publisher, Arthur Sulzberger,【C5】______that the move is a gamble. Boasting a print【C6】______of 995,000 on weekdays and 1.4 million on Sundays, The New York Times is the third bestselling American newspaper, behind the Wall Street Journal and USA Today. While most US papers focus on a single city, The New York Times is among the few that can claim【C7】______scope—as well as 16 bureaus in the New York area, it has 11 offices around the US and maintains 26 bureaus elsewhere in the world. But like many in the publishing industry, the paper is in the grip of a【C8】______financial crisis. Its parent company, the New York Times Company, has 15 papers, but【C9】______a loss of $70 million in the nine months to September and recently accepted a $250 million【C10】______from a Mexican billionaire, Carlos Slim, to strengthen its balance sheet. A)national B)interactively C)circulation D)loan E)crude F)exceeded G)charge H)ascend I)abandoning J)suffered K)serious L)deducting M)increasingly N)evaluation O)acknowledged【C10】

答案: 正确答案:D
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